YSL raided the male wardrobe: tuxedo, safari jacket, pea coat, trench coat—all recut for women

Before Chanel, 'casual' didn't exist in women's fashion. Only formal and housework.

Scher's maps show what places feel like, not where they are

Morris idealized medieval craft guilds that were actually brutal and hierarchical

Rams designed by saying no. To color, ornament, flash, novelty—to almost everything.

The Eameses designed toys with the same rigor Boeing used for bombers

The heart was added later—the original sketch was just I NY

Rand didn't pick IBM's blue. He made blue mean IBM.

Her letters are measured in stories, not points. Buildings become typography.

When women wore YSL's tuxedo in 1966, restaurants refused to seat them